by Alex Berenson, Unreported Truths:
All Travis Kelce’s grinning can’t save mRNA.
This morning, Pfizer disappointed investors by saying it expects sales of its mRNA Covid jab to plunge again in 2024. Annual sales of Pfizer’s shot and anti-Covid drug Paxlovid will fall 35 percent next year – on the heels of an 80 percent collapse this year.
The announcement is an embarrassment for Pfizer executives, marking the third time in only three months they have had to rachet down expectations for Covid sales.
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Investors expect public companies to be able to predict their sales at least six months to a year in advance. But collapsing mRNA demand keeps catching Pfizer off-guard.
The fall comes despite a clever ad campaign featuring Kelce, the Kansas City Chiefs tight end (now best-known as Taylor Swift’s beau).
Kelce’s “two things at once” spot encourages people to take both flu and Covid jabs at the same doctor’s visit – unsubtly linking the mRNAs with old-style inactivated virus flu shots, which have far fewer side effects.
But would-be recipients have not been fooled. While mRNA demand has collapsed, demand for flu shots remains solid (despite strong evidence of their uselessness).
Only two years ago, the mRNAs were among the world’s most desirable products, and hipsters proudly branded themselves “Team Pfizer” or “Team Moderna.”
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