from ZeroHedge:

Update(1908ET): Israel has named the new cross-border offensive “Operation Northern Arrows”. Below is an early description by the IDF as posted to Telegram and other government channels [emphasis ZH]:

IDF troops have begun limited, localized and targeted raids against Hezbollah terror targets in the border area of southern Lebanon

In accordance with the decision of the political echelon, a few hours ago, the IDF began limited, localized, and targeted ground raids based on precise intelligence against Hezbollah terrorist targets and infrastructure in southern Lebanon. These targets are located in villages close to the border and pose an immediate threat to Israeli communities in northern Israel.