from The Conservative Treehouse:

In the fifth week since the Bud Light backlash began, the latest scan data released shows a worsening drop in sales.   The overall trend now shows Bud Light has lost a full quarter of its market position, dropping 23.6% in unit volume and -27.7% in dollar sales.

Despite these dollar losses, the parent company does not seem willing to address the root cause.  Despite North American sales impacts, the Diversity Equity and Inclusion outlook of the Anheuser-Busch global company is still strongly entrenched in the branding.  It does not appear the company is going to modify anything as the very vocal Alphabet ideologues have them captive.