by Susan Duclos, All News Pipeline:
By the middle of 2017 we at All News PipeLine knew that the attacks against Independent Media had a good chance to destroy and bankrupt many Independent Media websites, as we have consistently documented how social media platforms were shadow-banning and censoring conservatives, specifically those that supported Donald Trump against Hillary Clinton in the 2016 general presidential election cycle.
Google’s video platform YouTube was and still is demonetizing conservative political content, and putting entire channels on restricted mode, meaning anyone that had their settings set to restricted could not even see or search video from those content creators. Our video channel was one of those that saw all our videos disappeared in restricted mode, despite no cursing, nudity, or any other action that violates YouTube’s terms of service.
Google also manipulated their search engine algorithms, making it harder to find Independent Media sites on the first pages of their search engine results.
ANP knew it was going to hit critical mass simply by watching ad revenue dwindle away from the Google Adsense program, which many use to be able to afford to run maintain their websites, including paying the bills so website owners can afford the time and research needed to produce original material. Google allows three ads per page, and as traffic in a non-presidential election year normally drops between 10 and 20 percent, yet the revenue dropped by over 60 percent, plus all video revenue disappeared, paid by Google as well, it became clear it wasn’t just traffic Google was attempting to limit, but they were somehow paying less for the ads that were being served.
CONFIRMATION GOOGLE SECRETLY BLACKLISTING IM SITES
Breitbart News has been given physical proof that Google employees are targeting them by threatening advertisers, telling them that if they allow their ads on Breitbart, they will harm their “brand safety.” These employees have gone as far as to collude with a group called “Sleeping Giants” who set up a campaign to encourage their users to harass Breitbart advertisers until they agree to no longer advertise or promote the website.
Breitbart News has obtained a screenshot (withheld to protect our source) that shows Google ad account manager Aidan Wilks advising another company – a client of Google’s – that advertising on Breitbart may impact their “brand safety.”
In the screenshot, Wilks can be seen linking Google’s client to the website of Sleeping Giants, a far-left organization that has repeatedly targeted Breitbart and other conservative-leaning news sites with false claims of racism and bigotry.
The screenshot also shows Matthew Rivard, another employee at Google, advising colleagues that Wilks’ message was a “nice template” for those who wished to “call out” the issue to clients. Rivard recommends that the message should be repeated for “other key accounts.”
Until April 2017, Rivard held the position of head of industry for performance advertising at Google. This made Rivard one of the go-to people for Google’s advertising clients. Rivard’s Linkedin page currently lists him as head of industry for branded apparel and e-commerce.
Harmeet Dhillon, the Republican national committeewoman for the California GOP and attorney for James Damore, who has also seen the screenshot, said that other Google AdSense users should be concerned about secret blacklisting.
“This communication from Google’s advertising department raises troubling questions about whether the company’s ideological bias extends beyond the employment claims covered in our lawsuit, to Google’s business practices toward AdWords publisher users as well,” said Dhillon.
“If there are indeed concerted efforts at Google to undermine the advertising revenue of disfavored publishers (an allegation YouTube is already facing in court through its abrupt demonetization of Prager University videos), then this conduct may give rise to additional legal claims. At a minimum, AdSense users may question whether they are being targeted for secret blacklisting as described here.”
That explains so much. If Google is threatening “brand safety” and certain employees are actively working with the far left groups to force the higher paying ads to stop advertising on Independent Media websites, then it stands to reason that traffic in a non-presidential election year can drop the standard 10-20 percent, yet revenue would tank by 60-70 percent, threatening to knock a lot of us right out of business.
The bad news is, they are succeeding as we have recently reported, two established conservative sites, Red Flag News, and Right Wing News, have now shuttered, citing the censorship by Google and social media.
Here is how Sleeping Giants has targeted Breitbart (and others):
Then their 137K followers start targeting those advertisers, as can be seen in their Twitter feed, harassing them until they stop advertising, and Google employees are actively promoting and linking their advertisers to the Sleeping Giants campaign to help them censor and demonetize Breitbart.
That is not the only way Google is targeting Breitbart and other conservative-leaning, Independent Media, sites either, as they are also keeping a “spreadsheet,” and as Bretibart states “They have people trawling each article on the site [Breitbart] to see if they can find comments that might violate their policies in order to justify not trafficking ads.”
Breitbart may be big enough to withstand this type of campaign, but smaller websites cannot.
Read More @ AllNewsPipeline.com