from ZeroHedge:

Bud Light’s self-destruction after its botched TikTok promotion with clownish, male-to-female trans influencer Dylan Mulvaney, resulting in what Deutsche Bank analyst Mitch Collett recently said is a permanent loss of nearly 25% of its business, has forced one of its glass bottling producers to shut down plants.

The Ardagh Group, a glass bottle producer who contracts with Anheuser-Busch company, is preparing to close plants in North Carolina and Louisiana, according to new documents obtained by local news WRAL. The closures will result in the firing of 645 employees — all because Bud Light’s Harvard-educated marketing director thought it would be a great idea to celebrate Mulvaney’s “365 Days of Girlhood.”