by Brandon Smith, Alt Market:
The past two years have seen a rather aggressive change in corporate policies toward the very customers they used to covet. Not long ago, CEOs tended to keep their political views mostly in the closet. Companies remained publicly neutral because their goal was first and foremost to make money. When they wanted to influence politics or social norms, they bought politicians — you know, the good old-fashioned way. The big banks still do this by funneling cash to both Republicans and Democrats alike
However, in the wake of the social justice cult frenzy some companies have decided that ideology is more important than profit, and most of these companies are deeply involved in various forms of media.