‘We understand the importance of creating safe spaces for the LGBTQIA+ community’
Taco Bell has long been known to make customers’ stomachs churn, but the restaurant chain’s latest announcement may cause nausea for an entirely different reason.
According to The Washington Times, Taco Bell has launched a “Drag Brunch Tour” that will make its way to five cities across America.
The tour will feature drag queens performing at the various Taco Bell Cantina locations. Customers can purchase a new $5 breakfast box, Cinnabon Delights and mimosas during the events.
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Nothing says “fun” like subpar meat and cross-dressing.
Your brunch plans have been served. Our first-ever Taco Bell Drag Brunch is here. Fire! Tier members get Early Access to reservations starting tomorrow. Limited locations and reservations available. pic.twitter.com/miHxqTinBo
— YOU BROUGHT BACK THE MEXICAN PIZZA (@tacobell) April 25, 2022
According to a news release on Taco Bell’s website, each “Drag Brunch” will be hosted by professional cross-dresser Kay Sedia. Local drag queens will also perform in each city.
The first event of the tour was held on Sunday in Las Vegas, Nevada.
Yasss we love some Britney influence @Mirage_amuro!! 😍👱🏻♀️☣️ #TacoBellDragBrunch @tacobell pic.twitter.com/WV9UHa6HS6
— ⓑⓔⓝⓝⓨ✨ⓒⓨⓡⓤⓢ (@iSeeCyrus) May 3, 2022
The tour is set to continue on May 22 in Chicago, Illinois. It well then move on to Nashville, Tennessee; New York City and Fort Lauderdale, Florida.
“We understand the importance of creating safe spaces for the LGBTQIA+ community and are thrilled to provide a unique experience that spotlights and celebrates the wonderful artform of drag and its influence in culture with their chosen families,” Taco Bell Global Chief Brand Officer Sean Tresvant said.
The tour is in collaboration with the It Gets Better Project, whose stated mission is “to uplift, empower, and connect lesbian, gay, bisexual, transgender, and queer (LGBTQ+) youth around the globe.”
“What started nearly twelve years ago as an effort to provide hope and encouragement to young LGBTQ+ people has become a global movement to uplift and empower queer youth before they’re in crisis,” It Gets Better Project Executive Director Brain Wenke.
“We are beyond excited to partner with Taco Bell and the Taco Bell Foundation to celebrate the LGBTQ+ community through the Drag Brunch experience and to collaborate on programming designed to engage LGBTQ+ youth around their career aspirations and future potential.”